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Xplora is live with Target in the US market

Xplora is live with Target in the US market

Oslo/New York – 24 May 2022

Xplora Technologies (‘Xplora’, ‘the Company’), Europe’s leading smartwatch company for kids, today announced that as of Monday May 23rd its smartwatches are available for sale via Target’s online sales channel Target.com.

“We are very excited to announce the listing of the full range of Xplora smartwatches on Target.com in the US market. Xplora is now an approved vendor at three major US retail chains which is key to building a strong market presence in the US market” says Sten Kirkbak, CEO and founder of Xplora.

Minneapolis, Minnesota-based Target Corporation (NYSE: TGT) is a general merchandise retailer with nearly 2,000 stores across all 50 US states. Target Corporation is among the largest US retailers with 2021 revenues of USD 106 billion and 450,000 team members.

Xplora products have been made available in the US market through the Xplora web store and Amazon, now to be extended to Walmart and Target online. Xplora continues to actively pursue wider distribution in the US market through its New York City office.

For further information please contact:
Sten Kirkbak, CEO +47 9220 3710, sten.kirkbak@xplora.com
Mikael Clement, CFO +47 9900 8000, mikael.clement@xplora.com
Karen Guillot, Business Analyst +47 9488 5859, karen.guillot@xplora.com

About Xplora:
Xplora is a platform and services company and an industry leader in the market for children’s smartwatches. Xplora was founded to give children a safe onboarding to the digital life and a better balance between screen time and physical activity. Xplora’s vision is to enable children around the world to experience how their everyday activities can create value and make a positive change in the world. The company is headquartered in Norway with operations in leading European markets. Xplora is listed on Euronext Growth under the ticker symbol XPLRA.